Introduction to Assertive Communication.

In a world where women’s voices are too often minimized or misinterpreted, mastering assertive communication will be one of your biggest assets in ensuring you’re able to move forward with your ideas and goals. Assertive communication allows us to express our needs, boundaries, and perspectives with clarity and confidence. It’s not necessarily about being aggressive or forceful, but being strong, authentic, and confident to ensure your voice is heard. Whether you’re in the boardroom, at a family gathering, or navigating a difficult conversation, clear communication can become your greatest ally.

Here are a few simple, powerful techniques to help you get started:

Use “I” statements.

Particularly with difficult conversations, “I” statements can minimize defensiveness and communicate that your thoughts are coming from your perspective. For example, instead of saying “you are difficult to work with”, you can say “I find it difficult to work with you when we are co-leading a project. Is there a better way for us to communicate going forward?” This focus feels less like an attack and more like you are looking for a way to collaborate on a solution. This can be an incredibly powerful way to achieve the solution you desire in any situation - personal or professional.

Practice active listening.

Perhaps the most powerful communication skill you can acquire, active listening is more about the space you create for the other speakers. Show respect for others’ perspectives by truly listening and reflecting on what they say before responding. Use phrases like "“I hear that you’re concerned about…” to acknowledge their viewpoint, even if you disagree, or repeat back what they’ve said to ensure you understand. This builds mutual respect and sets the stage for a balanced, respectful exchange.

Ask for feedback.

Sometimes the best way to ensure clear communication is to check in with the other participants. Try asking, “does this make sense to you?” or “is there anything you would like me to clarify?” Asking for feedback shows strength and demonstrates openness. It also helps you gauge others’ viewpoints and adapt your message if necessary.

Final thoughts…

When you hear “assertive communication” you may picture someone commanding the room and the talking space. However, powerful communication often comes from people who are willing to see a conversation as a collaboration. There is strength in being calm, confident, and open in your communication. Think about the quiet power that comes from active listening, rather than attempting to dominate the conversation (which often gives the sensation of insecurity).

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